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The SoBe Lifewaters have a product line that boasts "zero calories", but on the nutritional label, it shows 6 Total Carbs. OK, this is impossible, so I called their customer service line to find out WTH this was.
Turns out, anything with less than 5 calories per serving can legally be called "zero calories", and this has 2.5. However, that's not what blew me away.
There is a new sweetener called Erythritol that is a naturally occuring sugar alcohol, that is about half as sweet as sugar, and does NOT have the traditional caloric content of other carbs.
from Wiki:
Erythritol ((2R,3S)-butane-1,2,3,4-tetraol) is a natural sugar alcohol (a type of sugar substitute) which has been approved for use in the United States[1] and throughout much of the world. It occurs naturally in fruits and fermented foods [2]. At the industrial level, it is produced from glucose by fermentation with a yeast, Moniliella pollinis[1]. It is 60–70% as sweet as table sugar yet it is almost non-caloric, does not affect blood sugar, does not cause tooth decay, and is absorbed by the body, therefore unlikely to cause gastric side effects unlike other sugar alcohols. Under U.S. Food and Drug Administration (FDA) labeling requirements, it has a caloric value of 0.2 calories per gram (95% less than sugar and other carbohydrates), though nutritional labelling varies from country to country—some countries like Japan label it as zero-calorie, while European Union regulations currently label it and all other sugar alcohols at 2.4 kcal/g.
As Popeye says, "Well, blow me down!"
Turns out, anything with less than 5 calories per serving can legally be called "zero calories", and this has 2.5. However, that's not what blew me away.
There is a new sweetener called Erythritol that is a naturally occuring sugar alcohol, that is about half as sweet as sugar, and does NOT have the traditional caloric content of other carbs.
from Wiki:
Erythritol ((2R,3S)-butane-1,2,3,4-tetraol) is a natural sugar alcohol (a type of sugar substitute) which has been approved for use in the United States[1] and throughout much of the world. It occurs naturally in fruits and fermented foods [2]. At the industrial level, it is produced from glucose by fermentation with a yeast, Moniliella pollinis[1]. It is 60–70% as sweet as table sugar yet it is almost non-caloric, does not affect blood sugar, does not cause tooth decay, and is absorbed by the body, therefore unlikely to cause gastric side effects unlike other sugar alcohols. Under U.S. Food and Drug Administration (FDA) labeling requirements, it has a caloric value of 0.2 calories per gram (95% less than sugar and other carbohydrates), though nutritional labelling varies from country to country—some countries like Japan label it as zero-calorie, while European Union regulations currently label it and all other sugar alcohols at 2.4 kcal/g.
As Popeye says, "Well, blow me down!"
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